1) Market Discovery Engine
Start with the outcome, not the CRM. MapOps hunts for the right signals, builds the spatial model, and reveals where your best accounts actually live.
Hands-on GTM mapping for RevOps and Growth leaders
MapOps is a hands-on service that gathers the data, builds a custom GTM map, and helps your team use it to decide where to focus, where to pull back, and where opportunity is being missed geographically.
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MapOps runs as a simple three stage system - discover the real market, turn it into territories, then keep it updated as your GTM evolves.
2) Territory Execution
Once the market is clear, we cut and balance territories, build clean leader and rep views, and line your GTM plan up with the map.
3) Embedded Partner
Markets move. MapOps stays with you as a lightweight partner - refreshing data, adding layers, and updating maps before big planning moments.
Sales Enablement Meets Spatial Strategy
Traditional CRMs tell you what’s happening in your funnel - but not where. MapOps adds a geographic layer to revenue operations so teams can operate with clarity and speed.
Spot whitespace faster
Find high‑fit pockets before competitors do.
Align territories with data
Balance coverage around real opportunity density.
See pipeline by place
Visualize health by region, route, or rep.
Eliminate hidden inefficiencies
Reveal overlap, dead zones, and wasted travel.
Who MapOps Is For
If geography impacts how you sell, grow, or deploy your team, MapOps fits your world. See full list →
Regional Sales Teams
Solar, HVAC, home services, medical device, EV charging.
Value: fast clarity, cleaner territories, better rep routing.
RevOps & Sales Ops
SaaS, cybersecurity, martech, logistics tech.
Value: a geo-layer for QBRs, whitespace, and coverage modeling.
Private Equity Operators
Home services roll-ups, healthcare groups, franchise portfolios.
Value: expansion scoring and portfolio-wide clarity.
Franchise Development
Fitness, education, retail, specialty brands.
Value: clean territory blueprints and drive-time maps.
Economic Development
City, county, regional, and state agencies.
Value: cluster, workforce, and incentive-zone visuals.
Real Estate Expansion
Retail, QSR, fitness, healthcare, hospitality.
Value: fast site maps and competitor overlays.
Nonprofits & Conservation
Accessibility, wildlife, trails, environmental monitoring.
Value: impact maps and accessibility visuals.
Transportation & Mobility
Bike/ped, EV charging, micro-mobility, transit.
Value: route planning and usage heatmaps.
Data & Environmental Intelligence
Risk, climate intelligence, real estate data.
Value: layered product and demo maps.
Niche Territory Goldmines
Cannabis, senior care, political ops, recruiters, storm-chasers.
Value: territory optimization and compliance visuals.
Live Map
Interactive demo loads automatically. Open full screen for maximum detail.
Demo Maps
Explore sample territory visualizations built with MapOps.
Emerging Markets - USA
Rank metros by signals (incentives, income growth, builder density) to spot early GTM advantage.
Complex Movement Data - San Diego
Fuse pedestrian/bike counts to target storefronts, OOH, and field engagement by true foot traffic.
Customer Cluster - San Francisco
Cluster customers by proximity and attributes to enable hyper-local plays, ride-alongs, and micro-campaigns.
Market Penetration - USA
Compare customer density to population to find under-served zip codes and rebalance outreach. Great for consumer/retail and route-heavy teams.
Territory Optimization - Midwest
Balance workload and travel using opportunity density + drive-time rings to cut overlap.
Site Selection - Salt Lake City
Score candidate sites against demographics, foot traffic, competitors, and drive-time access.
Competition Mapping - San Francisco
Visualize competitor presence vs. your accounts to find head-to-head plays and whitespace gaps.
Revenue per Sq Mile - Kansas
Normalize revenue by area to surface outliers, low-yield sprawl, and the true winners.
Sales Route Creation - Indiana/Ohio
Cluster stops and build efficient daily routes (30/45/60-min rings) to stack more meetings.
Territory Expansion Mapping - San Diego
Identify adjacent high-fit pockets and a stepwise entry plan that compounds coverage.
Pricing - Your fractional GIS for sales
Productized service plus operator. Executive grade visuals, territory clarity, and GTM insight for RevOps and sales leadership.
Market Discovery
One-Time Map
ROI: Many teams uncover one to three months of hidden opportunity on the first pass.
Custom / engagement
Best for new territories
Get clarity fast. A focused GTM or territory redesign map built from scratch in about a week.
- Discovery session on ICP, motion, and constraints
- Market model and territory view without needing clean CRM data
- Pockets, gaps, and early opportunity clusters
- Short findings summary with three to five concrete moves
- Executive visuals for QBRs and planning
- One live readout call
- Zero-risk: if you do not see value, you do not pay
Territory Execution
Monthly MapOps
ROI: Customers often cut GTM decision time by thirty to fifty percent.
Custom / engagement
Most popular - best for growth teams
Your map stays alive. Around ten hours a month of active map work and insight support.
- Monthly territory refresh and small fixes
- New layers as GTM and ICP evolve
- Coverage diagnostics and rep alignment guidance
- Leadership visuals ready for QBRs and operating reviews
- Priority async support for "can you test this?" questions
- Zero-risk first month: cancel anytime
Embedded Partner
Annual Retainer
ROI: Avoid bad hires, wasted regions, and unlock real GTM productivity.
Custom / engagement
For teams who want a GIS and GTM partner
Part of your team. Around forty hours a month of deep scenario modeling, planning support, and leadership guidance.
- Everything in Monthly MapOps
- Full scenario modeling for hiring, coverage, and new markets
- Proactive map refreshes before big planning cycles
- Regular working sessions with RevOps and sales leadership
- Quarterly territory roadmap and health report
- Priority access for new ICP and motion discovery work
- Zero-risk: full refund within thirty days if it is not a fit
Unsure where to start? Send your territory question and MapOps will recommend the right tier.
Compare plans at a glance
| One-Time Map | Monthly MapOps | Annual Retainer | |
|---|---|---|---|
| Best for | New markets and territory fixes | Growing teams that want ongoing support | Leaders who want a fractional GIS partner |
| Time | 5-10 days | About 10 hrs/month | About 40 hrs/month |
| Data | We find it | We refine it | We own it with you |
| Output | Single market map and summary | Ongoing insights and refreshed maps | Leadership grade GTM views, always ready |
Common pricing questions
Do we need clean CRM data to start?
No. Most teams do not. MapOps is built to work even when data is messy or missing. We start with the outcome you want and find the signals we need.
What do we actually get from a One-Time Map?
A focused territory or market view, a short written summary, and a clear list of places to start, pause, or avoid based on the map.
How do we choose between Monthly and Retainer?
If you just want a better view of one market, start with One-Time Map. If your team revisits coverage and markets every month, Monthly or Retainer will fit better.
Can we start small and upgrade later?
Yes. Many teams start with a One-Time Map and then move into Monthly MapOps once they see how often they reference the map.
Get In Touch
Have a question? Need a map? This is the best place to reach me.